Location: Las Galeras, Samaná, Dominican Republic.

What began as a discreet villa offering has evolved into Ocama, an oceanfront boutique retreat defined by intimacy, place, and deeply considered hospitality. Our partnership with Ocama has grown alongside the property itself, supporting its transformation from a single Airbnb listing into a fully realized luxury destination with a clear point of view.

This ongoing collaboration spans brand strategy, positioning, and execution across every guest-facing touchpoint. From shaping Ocama’s visual and narrative identity to overseeing its digital presence, website, press materials, and on-property collateral, our work has focused on articulating a sense of place that feels both refined and deeply human. Thoughtfully curated content, targeted media outreach, and a cohesive design language were developed to resonate with a discerning, experience-driven audience.

The result is a brand ecosystem that moves beyond traditional hospitality marketing. One that communicates Ocama’s ethos with clarity and restraint, aligns perception with experience, and supports measurable business growth, while ensuring that every interaction, online or on-site, reflects the resort’s evolution into one of Samaná’s most distinctive boutique retreats.

40%

In Direct Sales

→ BRAND DNA

→ CONTENT PRODUCTION

→ COPYWRITING

→ BRAND IDENTITY

→ WEBSITE CREATION

→ MARKETING STRATEGY

→ INFLUENCER ACTIVATIONS

→ SOCIAL MEDIA MANAGEMENT

→ HOTEL COLLATERAL: BROCHURE, MENUS, COMPENDIUM

→ BRAND POSITIONING FOR TRAVEL MEDIA & DIGITAL PUBLICATIONS

INVOLVEMENT